Content Marketing in 2021
Video is all that. There is no denying it. Everywhere you go, you see people on their phones watching video. All ages.
So when marketing experts say we need to improve our content, we clearly need to listen to the ideas and focus a gob of energy on our video.
In this article, the line that really stands out is, “The best chance you have at gaining your customers’ trust is to offer content that drives value. Start by thinking of how your product will affect their lives in the long run.”
As a TV station we are striving on all levels to make our video content valuable and relevant, which is why we just produced this video.
It’s worth a look. Meeting the customer where they are. Always considering how it will affect them.
KHQ is meeting viewers where they are through the use of Non-Stop News on all screens.